Storefront resources
The Storefront Listing Owner Guide
A comprehensive guide to being a Storefront Listing Owner.
Everything you need to know to create, manage and optimise a Storefront Listing. Learn how to set yourself up for success.
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The Storefront Photography Guide
Photos are one of the most important aspect of a Storefront Listing. Our data tells us that Listings with higher-quality and more attractive images receive both more requests and more bookings.
We have prepared this guide for Listing Owners to help them take the best possible photos of their spaces.
The London Retail Guide
A detailed and insight packed summary of London’s retail hotspots
This guide is for anyone considering London for their next retail project. Whether you’re an international brand looking to expand to a new country or an existing UK business eying up a new neighbourhood this guide is for you.
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The Pop-Up Success Guide
The ultimate guide to running a successful pop-up shop
Pop-up shops are here to stay in a big way. Defined as temporary retail stores that spring up in vacant spaces, pop-up shops do more than just bring life to empty storefronts. In this comprehensive guide, we’ll walk you through the process of creating a pop-up shop experience that will leave a lasting impression with your customers.
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Pop-Up Events Guide -Agency Edition
For PR, Marketing and Influencer agencies
Agencies are all tapping into the benefits pop-up events offer their clients. This guide details how agencies can help their clients build buzz and offer memorable experiences.
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Video: Why Brands Choose Short-term Retail
We take a look at why brands choose pop-up retail
Storefront worked in collaboration with the University of South Carolina College of Retail to survey hundreds of brands and retailers globally about their opinion on pop-up stores and why they choose short-term retail. We presented the results and insights in this webinar.
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Video: The Do’s and Don’ts of a Successful Pop-up Store
What makes a pop-up shop successful?
Storefront hosted a special webinar on the subject of the Dos and Don’ts of a successful pop-up store. Participating in the webinar were Jennifer Braunschweiger, Vice President Brand Marketing at MM.LaFleur and Gabriela Baiter, founder of Whereabout Studio.
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Pop-Up Guide – Ecommerce Edition
For Digital First, Ecommerce and DNBV brands
As an e-commerce brand, pop-up retail is a huge opportunity to meet your customers offline. This guide covers everything you need to know to launch a pop-up store for your e-commerce brand, including tips and tricks to generate lots of buzz, create a memorable in-store experience and strengthen customer relationships.
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The Fashion and Apparel Pop-up Guide
The pop-up guide for fashion and apparel brands
Pop-up stores restore a sense of excitement and interaction into the shopping experience. For fashion brands and retailers, there’s no better way to boost your business than with a short-term space to introduce a new concept.
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Retail trends and the rise of Pop-up stores
Study of the rise of pop-up retail in 2019
Over the past few years, the rise of e-commerce and mass migration to digital channels by traditional retailers has been interpreted as marking the end of brick-and-mortar stores. In reality, as the forces of disruption continue to press forward, we can see that digital is not replacing but rather adding a dimension to traditional retail.
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GLOBAL POP-UP CALENDAR
All the key dates from 2019
Timing your pop-up shop is critical. This calendar takes a snapshot of 2019 and highlights all the key dates you should consider. Looking for inspiration? Looking for inspiration?
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How To Market And Promote Your Pop-Up Store
How to build buzz
Much of the success of a pop-up shop and strategy depend son your ability to promote it. In this guide we highlight all the ways you can build buzz. Also included are a list of tips and tricks. Don’t miss out!
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